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A collection of 3 posts
Why does your “New Strategy” look just like the old one?
Strategy Featured

Why does your “New Strategy” look just like the old one?

Strategy requires inspired creative management thinking, as we seek to find ways to respond to the ever-evolving market and internal forces to gain competitive advantages, to differentiate in markets, and to seek outsized returns. So why does your new strategic plan look just like the last one?
Sep 13, 2022 — 5 min read
Impact Study: Customer Experience (CX)
Strategy
Impact Study

Impact Study: Customer Experience (CX) Strategy

A client wanted to pivot its business to a customer centric approach and be at the leading edge of the Industrial Manufacturing market by doing so while expanding into DTC, built on a leading CXM platform. But they didn't have the experience, knowledge, or strategies to do so.
May 28, 2021 — 2 min read
Impact Study: Colleague Experience (CX) Personas,  Journey Mapping, and Service Blueprinting
Impact Study

Impact Study: Colleague Experience (CX) Personas, Journey Mapping, and Service Blueprinting

A client needed a rich set of data-driven personas and journeys defined for its employees to inform the company’s technology and HR strategies.
Jan 31, 2020 — 2 min read
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